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Crazy Diamond

Development

An SEO agency that finds the cause before it touches your site

We do technical SEO for websites that Google can't find, can't understand or that load too slowly. Every project starts with a written diagnosis that lists the cause of each problem and the fix, and only then do we change the site. It's led by Lucas Barreto, a developer who has worked with servers and infrastructure since 2010.

On this page
  1. 01 What does a technical SEO agency do?
  2. 02 What does the diagnosis cover?
  3. 03 Why doesn't Google show my site's pages?
  4. 04 My site is a single page. Does that hurt?
  5. 05 My site was already optimized and it's still slow. Why?
  6. 06 How long until my site shows up on Google?
  7. 07 How does a project run, from first message to delivery?
  8. 08 How much does an SEO agency cost?
  9. 09 FAQ

What does a technical SEO agency do?

It handles everything that happens before the content: whether Google can read the site, which pages it keeps in the index, how pages link to each other, how long each one takes to load, and whether each language reaches the right audience.

Great content on a site Google can't read doesn't show up. That's why technical SEO comes first, and copy, when needed, goes to Manni Moritz, who writes for people and for search at the same time.

What does the diagnosis cover?

Indexing (what's in Google and what shouldn't be), the sitemap, titles and descriptions, heading structure, structured data, internal links, speed on mobile and desktop, and each language version. Every problem goes into the report with its cause, its impact and the fix.

The cause matters because symptoms mislead. What the client asks for is often not what's holding the site back, and the diagnosis is there so nobody spends time polishing the wrong thing.

Why doesn't Google show my site's pages?

Because it's spending time on the wrong pages, or it can't read the right ones. On a three-language portal, the sitemap took about 1.4 s to respond, and thousands of low-value tag pages were competing with the articles in the index.

After the fix, the sitemap responded in 0.042 s, 58,926 tag pages were removed from the index, the links between languages were repaired.

See the case study

My site is a single page. Does that hurt?

It does. If "About", "Services" and "Contact" are sections of the same URL, Google sees one page and can't show each topic to the people searching for it.

A private school asked for on-page SEO, and the diagnosis showed the whole site was one indexable page. The architecture went from one page to five, Lighthouse SEO reached 100 on every page, and JavaScript dropped from 222 to 160 KB.

See the case study

My site was already optimized and it's still slow. Why?

Because some layer is hiding the improvement. On a WordPress and Elementor site that had already been optimized, LCP (the time until the largest element on screen appears) was still 19.8 s on mobile. The cause was a server cache that had never been purged and kept serving the old version.

With the cause fixed, PageSpeed LCP dropped from 19.8 s to 13.2 s, and GTmetrix reached 98%, with an 838 ms LCP and a CLS of 0. The report shows both numbers, the good one and the one that still has room to improve.

See the case study

How long until my site shows up on Google?

We don't promise a timeline or a position, because Google decides. What we deliver is a site free of the problems that stop Google from reading, keeping and showing your pages, with every fix measured before and after.

To follow progress we use Google Search Console, which shows what's indexed, which searches your site appears in, and any errors that come up. You get access in your company's name.

How does a project run, from first message to delivery?

Access to the site, hosting and Search Console is through an official invite. We never ask for passwords in chat.

  1. 01You tell us in writing what's happening with your site and its address.
  2. 02We run the diagnosis and send the report with each cause and the proposed fix.
  3. 03We agree in writing on what we'll fix, the timeline and the price.
  4. 04We fix it, measure again and show you the before and after.
  5. 05We leave Search Console set up in your name so you can keep track.

How much does an SEO agency cost?

The diagnosis and the fixes have a fixed price that comes from the scope. The size of the site and what the diagnosis finds define the work, so we don't publish a price list. Tell us what's happening and we'll send back the scope with a fixed price.

FAQ

Do you guarantee the first page of Google?
No. Nobody controls Google's order. We guarantee the site will be free of the technical problems that keep pages from showing up, with everything measured.
Do I need to rebuild my website?
In most cases, no. Most fixes are made on the site you already have. When the structure can't be fixed, the diagnosis says so and explains why.
Does it work on WordPress and Elementor?
Yes. Many of our SEO and speed cases are on WordPress, including Elementor.
Do you write the content?
Yes, when the scope includes it. Copy goes to Manni Moritz, who writes for both readers and search.
My site has more than one language. Do you handle that?
Yes. Each language has to be signaled to Google the right way, and that was one of the fixes on the three-language portal.

Tell us what's happening with your site. We'll reply in writing with what the diagnosis will cover.